Grok AI Statistics 2025: Users, Traffic & Growth

A full breakdown of Grok AI 2025 stats, including monthly visits, traffic sources, top countries, and user behaviour.

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Elon Musk’s xAI released their generative AI chatbot, Grok, in November 2023. Since then, the chatbot has seen multiple major updates, with the latest being Grok 3 (launched on February 17, 2025).

Here, we’ll cover all the important stats about Grok AI that you should know, from monthly visits to the age and gender distribution.

Key Statistic for Grok AI

  • Grok AI has 51.5 million visits worldwide every month.
  • The platform’s website ranks 1,196 worldwide.
  • 19.12% of Grok’s website traffic comes from the US alone.
  • Direct search accounts for 66.37% of Grok’s website traffic.
  • Grok’s integration with X provides 83.79% of its social media traffic.
  • 74.68% of Grok’s user base is male.
  • Grok AI is used primarily by users aged 18-34.

Grok AI Monthly Visits

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Based on data from Similarweb, Grok reached 51.5 million visits worldwide in February 2025.

Here’s the growth of Grok since December 2024:

Month, YearVisits
December 202444,800
January 20251.2 million
February 202551.5 million

Grok AI’s Website Ranking

Grok is ranked 1,126 on a Global Scale. For the US, Grok ranks 1,096, and its highest ranking is for the Programming and Developer Software category (in the US), where it ranks 44.

Source: Similarweb

Grok AI Worldwide Access

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Here are the top 5 countries using Grok AI, and their contribution to Grok’s total traffic.

NationTraffic Percentage
United States19.12%
India14.55%
Vietnam6.43%
China5.11%
Korea, Republic of4.14%

These figures account for February 2025’s traffic for Grok, and only consider desktop access.

Source: Similarweb

Grok AI Traffic Sources

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Grok gets a whopping 66.37% of its total traffic from direct visits. Apart from this, 12.11% of its traffic is from social media platforms, while Searches account for 10.55%. Surprisingly, emails bring in 0.17% of Grok’s total traffic too!

Here’s a complete breakdown of Grok’s traffic, based on desktop-only access for February 2025.

SourceTraffic Contribution
Direct66.37%
Social12.11%
Search10.55%
Referrals10.21%
Display Ads0.59%
Email0.17%

Source: Similarweb

Grok Keyword Traffic

Considering Grok’s popularity, it only makes sense that people are now looking up Grok on their favorite search engines.

Here’s how much traffic Grok’s various search terms are bringing in.

Search TermTraffic
grok2.4 million
grok.com459.5K
gork39.1K
grok com34.8K
grok官网31.9K

All data is based on desktop-only searches, and accurate as of February 2025.

Grok AI User Stats

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Here are a few important figures that you should know about Grok AI’s traffic:

  • grok.com has a bounce rate of 35.64%
  • A single visitor to the grok.com page checks 3.17 pages per visit
  • Average visit duration of each visitor to grok.com is 6 minutes and 21 seconds

To understand how these figures stack up next to the most popular pages on the web, including competitors, check out the table below.

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PlatformMonthly VisitsPages Per VisitAverage Visit DurationBounce Rate
Grok51.5m3.176 min 21 sec35.64%
ChatGPT3.9b3.816 min 47 sec30.94%
Gemini284.1m3.284 min 43 sec32.75%
YouTube26.5b13.5520 min 47 sec20.57%
Facebook10.9b13.4210 min 59 sec29.59%
Instagram5.7b13.338 min 41 sec32.9%
WhatsApp3.2b3.9413 min 55 sec55.22%
Amazon366.2m7.074 min 4 sec38.91%

These figures are accurate as of February 2025, and account for desktop access only.

Source: Similarweb

Grok AI Social Media Traffic Sources

While we took a look at the different traffic sources for Grok AI, it’s no surprise that X leads the way in generating traffic for Grok.

With a massive 83.79% of Grok’s social media traffic coming from X, it gives X users a chance to utilize a powerful chatbot within the platform’s ecosystem.

Source: Similarweb

Grok AI Website Age and Gender Distribution

Grok’s website has a surprisingly skewed age distribution of its users. Younger males, between ages 18 and 34 years, make up 18.79% and 31.21% of total website visitors respectively. Moreover, 74.68% of the Grok website’s total visitors are male.

Source: Similarweb

Grok AI Release History

xAI’s Grok has seen plenty of updates and releases since November 2023. We’ve summed up Grok’s release history in the table below:

DateRelease
November 2023Grok and Grok-1 early access
December 2023Premium+ X users get access to Grok
March 2024Grok 1.5 announced for testing
May 2024Grok 1.5 released for all X Premium users
August 2024Grok 2 and Grok 2-mini previews
December 2024Grok 2 made available for all X users
February 2025Grok 3 released for X Premium users

Source: Wikipedia

Conclusion

The release of Grok 3 and its seamless integration with X has resulted in a massive surge of popularity for the chatbot. Based on current figures, this popularity will continue to grow, especially with more improvements being made to Grok’s AI model.